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As west as metropolitan Los Angeles's trendy Westside gets, Santa Monica has enjoyed a colorful history as both a resort community and a bedrock hometown on the Southern California coast. As a playground and ready-made set for Hollywood, traditional hotbed of progressive politics, and amorphous fun zone for a greater century of visitors, the city of Santa Monica has remained at the forefront of the evolution of California culture. Prior to World War II, Santa Monica was a collection of distinct neighborhoods--Santa Monica Canyon and Ocean Park among them--and its pier, built in 1909 beneath the bluffs of Palisades Park, became a regional draw, especially after the nation's largest dance emporium, La Monica Ballroom, was built on it. The vintage photographs in this tour through Santa Monica's beginnings and its growth through the early 20th century were selected from the archives of the Santa Monica Historical Society Museum.
Russian River
9780738581958
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$24.99
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The Russian River region has morphed from a lumber area, to a recreational paradise, to a retirement locale and a semi-bedroom community of Santa Rosa Valley, all the while sustaining itself as one of Northern California's premier vacation destinations. Each resort region town has its own personality dictated by its environment: forest, river, fields, and hills.
Oroville
9780738518541
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$24.99
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Oroville, California, has always been a land of innovation and resource. While the Feather River was dredged for millions in gold in the late-19th century, the climate of Oroville was discovered to be well suited to growing oranges and olives, as well for a viable logging industry. One of America's first electric railroads passed through the town, and in 1937, the Feather River Highway stretched all the way to Reno. In 1968, the largest dam in the nation was constructed, and that feat of engineering provided electricity to a large number of California residents. Captured here in over 200 vintage images, James Lenhoff shows readers a California town that boomed with the Gold Rush and today remains a thriving community. Showcasing photographs from personal and community collections, the images in this book portray the residents that made Oroville what it is today, from the famous miners to the local farmers. Here are stunning vintage and rarely seen photographs of Oroville, including the foothills, the Feather River Canyon, and the building of its famous dam.
Golden Memories of the Redwood Empire
9780738518732
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The high-tech paradise just north of San Francisco, known as the Redwood Empire, was once a land of vineyards, chicken ranches, orchards, and dairies. Using their own words and vintage photographs, here are the stories of the area's residents and their 100 years of history, from the lost glitter of the Gold Rush to end of World War II. The stories recalled here come from the reflections of the people who kept their towns and farms running on a daily basis. Among the voices heard in these chapters are Healdsburg's Ferguson family, pioneer survivors of the westward trail, and David Wharff, who brought the first chickens to Sonoma County, helping create the World's Egg Basket. Through the great Santa Rosa earthquake of 1906, to the devastating flu epidemic of World War I, to the Santa Rosa-Petaluma "Big Game" riot of 1943, these diary, interview, and newspaper accounts cover a century of rich history in the Redwood Empire.
The Napa River
9780738595047
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$24.99
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During the mid-1800s, the Napa River brought people to Napa City from around the world, attracted by the beauty and bounty of the valley. Riverboat captains played a major role in creating the material wealth of the city as their vessels plied the waters of San Francisco Bay carrying freight and passengers. As the powerhouse of industry, the river attracted several tanneries that needed water to make the now famous "Nappa" leather. Napa became a leather colony with the growth of shoe, glove, and glue factories. The river became a key transportation artery, and its channel became the focus of greater dredging to allow larger ships to anchor downtown. No longer a natural river able to meander, it frequently overran its banks, flooding towns. Industry, agricultural runoff, and population growth caused the Napa River to become polluted and neglected into the 20th century. Today, the Napa River is the centerpiece of downtown renewal. A "Living River" strategy is bringing back its vitality along with fish and wildlife populations, helping the river to regain its importance.
San Leandro
9780738559377
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$24.99
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Cherry festivals, Holy Ghost festas, oyster pirates, tractors, squatters, Portuguese--the many threads of San Leandro's past have woven a rich historical tapestry underlying the modern city of San Leandro. These 15 square miles between San Francisco Bay and the East Bay hills have been an Ohlone village, a Spanish rancho, a small farm town, the Portuguese capital of the West, an industrial center, and a major metropolitan suburb as a succession of new people has transformed the area.
Chinese in San Jose and the Santa Clara Valley
9780738547770
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$24.99
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The fertile Santa Clara Valley--once called the Valley of Heart's Delight and later Silicon Valley--has long been home to a substantial Chinese population. Like other immigrants, they arrived seeking opportunity and armed with survival instincts and the ability to persevere, but the struggles they faced were unique. From 1866 to 1931, five distinct Chinatowns existed in San Jose, each one devastated by mysterious fires or stifled by unjust laws. Early Chinese in the region labored relentlessly, building railroads and levees and toiling as laundrymen, grocers, cooks, servants, field hands, and factory workers. In the 20th century, new industries replaced agriculture, and an influx of Chinese invigorated the valley with innovative ideas, helping it emerge as a leader in technology.
Japanese Americans in San Diego
9780738559513
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$24.99
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For over 100 years, Japanese immigrants and Japanese Americans have called San Diego County home. Attracted to the warm climate and economic opportunities, Issei (first-generation Japanese immigrants) drifted into San Diego in the 1880s and introduced effective new fishing techniques that contributed to the growth of this industry. From the Tijuana River Valley on the border with Mexico to Oceanside in North County, Japanese American families started small truck farms in the first decades of the 20th century, developing techniques to improve crop production. Surviving the heartbreak of evacuation and incarceration during World War II in desert internment camps, San Diegans returned to rebuild a vibrant community after the war.
Wrightwood and Big Pines
9780738528991
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$24.99
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Nestled at 6,000 feet in the San Gabriel Mountains, the village of Wrightwood sits amidst a mountain range next to the finest ski slopes east of Los Angeles. This picturesque community has been a cherished mountain retreat removed from the hustle and bustle of city life, where skyscrapers give way to towering pine trees and roads run parallel to trails and ski runs. During the early twenties, the area's appeal as a gorgeous setting for hiking and other outdoor activities led the Los Angeles County Board of Supervisors to develop a year-round recreational facility west of Wrightwood, known as Big Pines County Park. Now a haven for commuters, Wrightwood remains a close-knit community despite the influx of more than half a million skiers and mountain lovers annually.
Sebastopol's Gravenstein Apple Industry
9780738581736
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$21.99
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The Gravenstein apple has been etched into the identity of Sebastopol, California, which is one of the few places on earth to have extensively grown this elusive apple. The Gravenstein is an early apple whose only failing is perishability, but it is celebrated for its superior flavor. Yet Luther Burbank attempted to improve on the Gravenstein, producing the Winterstein and the Bonita for home gardeners. During the last 127 years, the Gravenstein has added millions of dollars to the local economy. It has provided a reason for celebrations, from the 1910 Apple Show to today's Apple Blossom Festival and Gravenstein Apple Fair. This is the Gravenstein's story, from its European roots to small-town homage, and the part this special apple has played in one community--and the reason the current decline in apple acreage is mourned.
Long Beach Art Deco
9780738546704
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At 5:55 p.m. on March 10, 1933, Southern California was rocked by a massive earthquake. Wood-frame bungalows lost their chimneys, and engineered concrete buildings suffered minimal damage. But unreinforced masonry buildings near the epicenter failed catastrophically, and Long Beach was particularly hard hit. Nearly three-quarters of the school buildings, as well as many other structures, were rendered unusable until repaired or rebuilt. The Art Deco style, in addition to being fashionably modern in 1933, met the criteria of earthquake safety, and many new structures showed its influence. Both the Zigzag Moderne style of the 1920s, which boasted many structures that survived the earthquake, and the Streamline Moderne style that came into vogue in the 1930s relied on sleek lines with decoration incorporated into the design. This volume celebrates, in both word and image, the Long Beach that rose from the rubble to become a premier Art Deco city.
Encinitas
9780738546650
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$24.99
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Through four generations, back to 1906 when German patriarch Albert Ecke originally settled in California, the Ecke Ranch name has been synonymous with the crimson poinsettia. With the transplanting of the Ecke business into the heart of the sleepy township of Encinitas in 1923, the area became known as the "Flower Capital of the World." Now a diverse 20-year-old city embracing five distinct communities, the "split personality" of the area reveals itself as an eclectic mix of suburban and rural, historic and contemporary, laid-back and energetic. Nestled between the Batiquitos Lagoon to the north and the San Elijo Lagoon to the south, Encinitas dominates six miles of spectacular San Diego County coastline. From the pioneer Hammond family to famed skateboarder Tony Hawk, Encinitas is a notable city with memorable citizens.
Mexican Americans in Los Angeles
9780738580067
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$21.99
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Mexican Americans established and nurtured the foundation, fiber, and fabric of Los Angeles since the first pobladores arrived in 1781. Pride in family, work, community, and religion coalesces into their legacy from East Los Angeles to the San Fernando Valley to the port areas of Wilmington and San Pedro. Men and women of Mexican heritage comprised 47 percent of Los Angeles County's Latino population in the 21st century. The modern Mexican American saga is embodied in the success of Congressman Edward Roybal, Congresswoman Lucille Roybal Allard, dynamic civic leader Dionicio Morales, and Los Angeles County supervisor Gloria Molina. Labor leader Cesar Chavez instilled passion and hope, while prizefighters Art Aragon, Paul Gonzalez, and Oscar De La Hoya and actors Anthony Quinn, Katy Jurado, Ricardo Montalban, and Edward James Olmos provided inspiration. The city's first Mexican American mayor in more than a century, Antonio Villaraigosa, was elected in 2005. This book is a distillation of a proud people's contributions to, and achievements in, a great city.
Sacramento's Capitol Park
9780738596884
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Construction on the California State Capitol began during the Civil War using stone, brick, and iron, showing confidence in the future. The capitol building showed that California had come a long way from the days of its transient, chaotic roots, born of the Gold Rush. Once the capitol was located in Sacramento in 1854, there was still no guarantee that the city would remain its permanent home. When it was completed in 1873, it was the largest structure of its day west of the Mississippi River. Its presence has continued to not only dominate the Sacramento landscape for a century and a half but has also come to shape the very outlook and future of Sacramento and of California itself. The state capitol and its majestic dome have become the iconic symbol of the city.
Coachella
9781467132664
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$24.99
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Coachella was founded by Jason L. Rector in 1884 under the name of Woodspur. Rector established a wood siding for the railroad company and cleared the mesquite trees in the local area. As the town developed with the guidance and hard work of the early residents, the town elected to change its name to Conchilla in 1901. However, a clerical error would result in the town's name being registered as Coachella. The growth and development of the town would steadily continue while the agricultural industry took advantage of the year-round growing season. The unique development of the date industry in Coachella and the surrounding towns provided a strong economy for local residents. Flourishing in the unforgiving extreme heat of the Coachella Valley remains a testament to the ingenuity of the people of this desert valley.
Greeks in San Francisco
9781467116886
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$24.99
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The history of San Francisco's Greek community is linked to the history of San Francisco. The first Greeks to arrive were sailors, miners, and laborers. By the 1880s, they had formed benevolent, civic, and fraternal organizations. In 1904, the first Greek Orthodox Church west of Chicago was established, and Third Street became the heart of the Greek community. The 1906 earthquake and fire destroyed much of their new community, but undaunted, the Greeks of San Francisco rebuilt their lives to become business leaders and politicians, contributing their entrepreneurial and philanthropic spirit to the city's rich heritage.
Surfing in Santa Cruz
9780738570761
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$24.99
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Santa Cruz is located on the northern tip of Monterey Bay on California's central coast. Surfing was first introduced to the U.S. mainland in Santa Cruz by three visiting Hawaiian princes in the late 1880s. Since those early days, the Santa Cruz surfing culture has blossomed into a thriving lifestyle. Many of the world's most highly regarded surfers hail from Santa Cruz. In fact, Santa Cruz, or "Surf City" as its known, has become a popular destination for surfing aficionados of all ages. Surfing in Santa Cruz is a concise historical overview of the diverse and colorful surfing culture inhabiting the area.
Mexican American Baseball in East Los Angeles
9781467124713
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Mexican American Baseball in East Los Angeles highlights the unforgettable teams, players, and coaches who graced the hallowed fields of East Los Angeles between 1917 and 2016 and brought immense joy and honor to their neighborhoods. Off the field, these players and their families helped create the multibillion-dollar wealth that depended on their backbreaking labor. More than a game, baseball and softball were political instruments designed to promote and empower civil, political, cultural, and gender rights, confronting head-on the reactionary forces of prejudice, intolerance, sexism, and xenophobia. A century later, baseball and softball are more popular than ever in East Los Angeles. Dedicated coaches still produce gifted players and future community leaders. These breathtaking photographs and heartfelt stories shed unparalleled light to the long and rich history of baseball and softball in the largest Mexican American community in the United States.
Missions of Southern California
9780738547404
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Touring south to north, from San Diego through Santa Barbara County, this unique compendium takes the reader through the Southern California Mission System as portrayed on vintage postcards. The book elaborates on the missions' myriad functions along the coastal El Camino Real through several centuries as not only isolated centers of civilization in the wilderness and altars of Catholic faith, but also as incursions of empire and politics and the means to convert Native American tribespeople to Christianity. While the Missions San Gabriel and San Juan Capistrano fittingly receive ample coverage herein, this book covers the region's nine major missions as well as outlying chapels, or "asistencias."
Moss Beach
9780738580753
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Moss Beach has long been a picturesque seaside place with scenic cliffs and unusual marine gardens. The town is separated from the dense San Francisco area by Devil's Slide, a moody geographical barrier of tumbling rocks that now supports U.S. Highway One. The developers of the Ocean Shore Railroad envisioned Moss Beach as one of a string of resorts along the San Mateo County coastline. The railroad did not endure, but the automobile era brought prosperity to the secluded area, which hummed with activity during Prohibition and became a strategic and controlled location during World War II. Early settler Jurgen Wienke, who built the original Moss Beach Hotel in the 1880s, would be amazed at how this little town has evolved. Abundantly endowed with natural beauty, the Moss Beach of yesterday can still be discovered today.
San Francisco Jazz
9781467132879
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$24.99
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San Francisco is probably best known for its hills, ubiquitous fog, dungeness crab and the Golden Gate Bridge. But jazz music's threads are similarly woven into the fabric of the city and its environs. Whether performed in renowned clubs like So Different, Jimbo's Bop City, Black Hawk, and the Jazz Workshop or in halls like the Primalon Ballroom and Great American Music Hall, jazz has infused the city from the Barbary Coast to the Fillmore, thrilling audiences for over a century. San Franciscans have grooved to and incubated scores of jazz acts, hot and cool, raucous and contemplative. That tradition continues today.
Lost Burbank
9781467119771
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$24.99
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Slowly fading with the city's ever-changing landscape, the places and people of Burbank's past tell a vibrant story. Before the arrival of Warner Bros. and Walt Disney, First National Pictures built its original studio lot on Olive Avenue in 1926. For over sixty years, Lockheed Aircraft Company produced some of the nation's best airplanes where the massive Empire Shopping Center now stands. Heavyweight champion James Jeffries turned his Burbank ranch home and barn into a beloved landmark and boxing venue. And inventor Joseph Wesley Fawkes's scheme to build a monorail to Los Angeles became a local laughingstock. Die-hard Burbankers Wes Clark and Michael McDaniel collect these and many more forgotten local stories where they can finally be found.
Aviation in San Diego
9780738547596
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$24.99
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For nearly a century, San Diego has been a hub of aviation development, air power, and flying adventure. The city's ideal weather and protected bay allowed San Diego to have an aviation history unrivaled by any local community. From the pioneering days of Glenn Curtiss and naval aviation at North Island to the present cutting-edge aerospace technology, Aviation in San Diego captures it all. With many never-before-published photographs, Aviation in San Diego documents the people and events that made San Diego's aviation heritage unique. From Ryan to Consolidated, Curtiss to Lindbergh, and everything in between, Aviation in San Diego is the preeminent photographic record of flight in "America's Finest City."
Albany
9780738547671
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$24.99
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Located directly across San Francisco Bay from the famous Golden Gate, the small city of Albany has a history far larger than its size would suggest. Just one-and-a-half-miles square, the Albany area has been the home of many diverse people and interests. The first inhabitants were the Huchiun Indians, followed by the Peralta family and their vast Rancho San Antonio. The Gold Rush brought new settlers and dynamite manufacturers, an incompatible pairing that could not last. Albany's population swelled after the great 1906 earthquake, when many San Franciscans moved to the East Bay. By the 1920s, new homes built by well-known developers like C. M. MacGregor attracted many more families. During World War II, Albany's population expanded yet again with the influx of shipyard workers housed at Codornices Village, now known as University Village. Albany has evolved to keep pace with modern times but also has maintained much of its small-town, familyfriendly character, a combination that makes it one of the most soughtafter locations along the East Bay shore.
Gold Rush Ghosts of Placerville, Coloma & Georgetown
9781626194595
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$21.99
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Fueled by the dream to strike it rich, prospectors flocked to California during the gold rush. Yet the harsh lifestyle and backbreaking work led many to early graves. Join author Linda Bottjer on a tour through Gold Country's most chilling--and true--haunted tales. Tales such as the hangman of Placerville, whose distinctive wheeze is a sign of his continued presence. Or the Georgetown miner whose unrequited love for a much younger lady of the night finds him still pining for her in death as he did in life. And in Coloma, the ghost of James Marshall is said to dwell on the lonely hilltop where his cabin and monument now stand. These stories, and many others, capture the ghostly spirit of Gold Country.
Santa Susana
9780738570495
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Santa Susana is one of three rural towns in Simi Valley that began at the turn of the 20th century. The town derives its name from the surrounding mountains, Sierra de Santa Susanna, and grew up alongside the railroad depot built by the Southern Pacific Company in 1903. The history of Santa Susana can be traced back to the Chumash Indian village of Ta'apu and a Spanish land grant, El Rancho Simi. The area was first surveyed by the Simi Valley Land and Water Company in 1887 for the sale of ranches. By the mid-1950s, Santa Susana had become a recognized agricultural center, noted for citrus and walnut production. Corriganville and Bottle Village are unique tourist destinations that originated near the Santa Susana Airport. In the surrounding mountains, quirky religious groups established communes away from the public with strange names and stories: Pisgah Grande, The Great Eleven Club, and WKFL Fountain of the World.
Mills of Humboldt County, 1910-1945
9781467127769
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$24.99
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Sequoia sempervirens, California coastal redwood, was Humboldt County's economic mainstay from the 1850s onwards. By the early 20th century, harvesting "red gold" was the major industry along California's North Coast, with Humboldt at the forefront of the industry. The first half of the 20th century saw technological changes in logging and milling. New uses for redwood included cigar boxes, "presto-logs," and core logs for plywood. The industry began reforestation practices, growing their own seedlings as early as 1907. World War I and the Great Depression impacted the industry, as did activism to preserve the redwoods. In the 1930s, the largest stand of old-growth redwoods was preserved, and the turmoil of the 1935 strike resulted in several strikers being killed in Eureka. This book explores Humboldt's early-20th-century lumber industry and day-to-day realities of life in the mills and woods in an era underrepresented in published logging history.
Old Town Temecula
9780738595900
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The original inhabitants called Temecula the place of origins, "the place of sand and sun." From the beginnings of the Native American village to the introduction of the railroad that made it into a Western town in 1882, Old Town Temecula captivates visitors and residents with its rustic charm. Cattlemen and cowboys frequented the saloons, and Hollywood's elite found liquor flowing during Prohibition in Old Town establishments where legendary stories of high times and crimes are retold today. After World War II, Old Town was at a crossroads, and residents and travelers dined in roadside cafés along historic Highway 395. In 1977, after nearly losing its Old West flair, several visionary businessmen decided to promote Old Town Temecula's historic past by recreating an 1890s Western architectural motif for Old Town. Now a tourist destination for antiquing, dining, and viewing vintage cars, Old Town has something of interest for everyone.
San Francisco Fire Department
9780738520841
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$24.99
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In San Francisco, history is as close as the sound of the fire engines and trucks racing by, sirens wailing. The San Francisco Fire Department took shape, as did the city, from the ashes and embers of the Great Fire of 1906. In the tumultuous seaport full of those seeking California's newly found gold, volunteer fire companies had to adapt to a teeming city full of canvas tents, wood shacks, kerosene lanterns, ocean breezes, and hilly winding streets. From a force that initially pulled hand-operated pumps and competed to be the first at a fire, traveling in horse-drawn equipment, the department has grown from a volunteer contingent of a few hundred to a company 1,800 strong and equipped to protect a city of 49 square miles, surrounded on three sides by salt water. The historic photographs of this volume document the establishment of the volunteer department on Christmas Eve 1849 and the inception of the paid force in 1866, as well as such colorful characters as Lily Hitchcock Coit, a belle who battled many a blaze with the volunteers and a portion of whose estate went to build the 210-foot Coit Tower on Telegraph Hill. Striking images, many never before published, illustrate how the fire department was affected not only by the well-known inferno of 1906 but by the six blazes that leveled the waterfront in the 1850s and a number of other fires throughout the city's history.
Point Sur
9780738520940
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Point Sur Lightstation was carved out of solid volcanic rock more than a century ago. When the light was turned on in 1889, no towns or roads were nearby to support the four families that lived atop the giant "moro" rock located just offshore in Big Sur, California. These vintage images tell the story of Pt. Sur Lightstation with its state-of-the-art lighthouse and fog signal system, and the lightkeepers and their families who kept it operating until 1974. The remote location and treacherous coast were constant adversaries. Today, Pt. Sur's lighthouse is automated. The vacant lightstation buildings are a ghost town that reminds us of our proud maritime heritage and the hearty souls who helped light the way.
Clovis
9780738576138
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$24.99
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In the late 1800s, Clovis M. Cole purchased large tracts of land in California's San Joaquin Valley with the intent to farm wheat. Marcus Pollasky, a businessman from the East with a keen eye for a profit, proposed building a railroad that would bring more people and gains to the area. The two struck a deal. Cole sold key landholdings to Pollasky, and the town was given Cole's first name. Businesses grew along Front Street, and families purchased nearby 20-acre parcels where they built homes and grew abundant crops. Living in Clovis became a way of life as dedication to family, friends, and community defined the area.
Newport Beach
9780738520933
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$24.99
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This collection of historical images documents the islands and villages of Newport, Balboa, and Corona del Mar. The seaside resorts had been a place for dory fishing, bustling wharf traffic with railroad transportation, and visitors who arrived in Pacific Electric Cars. The seaside fun-land was transformed into shipyards, a launch for sport-fishing, and a place of rest and relaxation for military personnel in World War II. These black and white images feature such events as Bal Week, a tradition since the 1930s; the first surfing contest on the Mainland in 1928; melodies and dance steps of the Rendezvous Ballroom and the Balboa Pavilion; and decades of yachting and sailing. This volume will bring back memories to local residents, as well as introduce the heritage of Newport to a new generation.
Missions of Central California
9780738596808
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$24.99
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After the discovery of Alta California, the Spanish Crown charged the first Franciscan friars to enter into the New World through Lower Baja, with a succession of conquistadors, explorers, and soldiers, on a trail called El Camino Real or "The Royal Road." The settlement began in 1769 at Mission San Diego de Alcalá, a new port and military presidio with buildings of mud, brushwood, and tule grass. Fr. Junípero Serra, the legendary mission presidente and founding father of nine missions, traveled along a worn path lined today by symbolic bell markers leading to many remarkable, modern cities. After 1772, settlements were spread to California's central coast region, filling with native neophytes who became the residents and builders of all mission settlements. The Spanish missions had brought dramatic changes to California's landscape and forged the underpinnings of its earliest history, founded serendipitously with the American Revolution and birth of the United States.
Dublin and the Tri-Valley
9781467131063
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$24.99
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In 1941, the Navy sought West Coast locations for bases to ship men, material, and equipment into World War II's Pacific theater. The Dublin and Livermore area offered wide-open spaces with good transportation routes to the San Francisco Bay area. Near Dublin, the Navy built Camp Parks, Camp Shoemaker, and Shoemaker Naval Hospital. Camp Parks prepared Seabees to build and maintain airfields, ports, and hospitals from Guadalcanal to Japan. Hundreds of thousands of other sailors and WAVES came to Camp Shoemaker on their way from basic training to postings on ships, bases, and stations throughout the Pacific. Shoemaker Hospital saw them again when they returned injured or ill. Farther east, the Navy built Livermore Naval Air Station to train thousands to fly.
Lone Pine
9780738547848
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Lone Pine's history is as dramatic and violent as the magnificent landscape in which the town is located. Long before the first white settlers arrived during the Gold Rush, small groups of Paiute-Shoshone Indians lived in the area. With the discovery of gold and silver, miners and ranchers supplying food for the mines came into violent conflict with the native inhabitants between 1860 and 1865. In the 1870s, the Cerro Gordo mines (the largest silver strike in the state) buoyed the growth of Los Angeles. At the turn of the century, the City of Los Angeles clandestinely bought up land and water rights and initiated a period of conflict with the Owens Valley. In the 1920s, Hollywood discovered the Sierra Nevada Mountains and high deserts of the area. Over 400 films and countless commercials have been filmed in Lone Pine, featuring such stars as John Wayne, Gene Autry, Errol Flynn, Tyrone Power, Rita Hayworth, Barbara Stanwyck, and Brad Pitt.