
Escondido is the lilting Spanish name meaning "hidden" and was given to an irregular-shaped inland Southern California valley where an investment group planted 100 acres of grapes in the early 1880s. The dry-farmed grapes grew unusually large and sweet, which prompted business leaders to envision an attraction similar to Pasadena's Tournament of Roses. The first Grape Day Festival in 1908 commemorated an auspicious occasion in Escondido's water history and celebrated the grape as a symbol of the agricultural abundance of the region. The event attracted thousands of guests who could view the va... Read More
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