Fading Ads

The Fading Ads history book series captures the local stories behind those faded advertisements on buildings through anecdotes and historical vignettes. Old ads in Milkwaukee tell the story of a once-beloved German eatery. Advertising on buildings in Detroit remind passerbyers of old paint companies and soda pop flavors from Faygo. From Philadelphia's forgotten Midtown theater to posters rallying New Yorkers to help with the HIV crisis in New York City, this book series reveals how history hides in plain sight. 
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Fading Ads of the Twin Cities
Fading Ads of the Twin Cities
$23.99

Fading Ads of the Twin Cities

9781467148740

$23.99 Save Liquid error (snippets/product-template line 248): Computation results in '-Infinity'%

On brick buildings throughout Minneapolis and St. Paul, overlooked, fleeting symbols chronicle the cities' past.

Champion, John Deere, and International Harvester still tout their agricultural equipment, and Gold Medal and Pillsbury Flour remind everyone where these now global companies began. Weathered proclamations from Grain Belt, Jacob Schmidt, and Gluek's Beer offer a glimpse into early local brewing. Ads from Schmitt Music and Dahl Violin Shop recall a thriving art scene. Local hardware stores like Welna Ace Hardware and grocery stores like J.H. Allen & Co Grocers and Schoen's Home Grocery hawk long-gone wares through elegant painted announcements.

Join photographer and author Jay Grammond for a fascinating journey through Twin Cities history.

Fading Ads of the Twin Cities