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Route 66 is the "Main Street of America," heralded in song and popular culture. It took a maze of different routes through St. Louis before slashing diagonally across the "Show-Me State" through the beauty of the Ozarks. In between, there are classic motels, diners, tourist traps, and gas stations bathed in flashing and whirling neon lights. Natural wonders include crystal-clear streams, majestic bluffs, and wondrous caverns. Roadside marketers concocted legends about Jesse James, painted advertisements on barns, lived with deadly snakes, or offered curios such as pottery and handwoven baskets. That spirit is alive today at the Wagon Wheel and the Munger-Moss, the Mule, Meramec Caverns, and Ted Drewes Frozen Custard, just to name a few. Their stories are included here.

The 200-year-old National Road is often referred to as "The Main Street of America." It was the nation's first federally funded highway and eventually passed through more than 25 cities and towns in Maryland. The 33-mile Maryland portion of the original road was linked with privately constructed turnpikes to extend it to 170 miles in the state. In its early days, the National Road thrived as it helped to open the American West to settlement and commerce. With the rise of railroad transportation in the 1850s, the turnpike became almost obsolete and deteriorated significantly. But the road was rescued in the early 1900s as the increasing popularity of automobile travel led to its revival. In recent years, some of the original structures along the road have been restored, including restaurants, inns, and other commercial establishments. Hostelries and eateries such as the Casselman Inn in Grantsville, the South Mountain Inn between Middletown and Boonsboro, and the Vintage restaurant in New Market draw on their links to the old National Road to attract travelers. Through exhibits and lectures, local civic groups and historical societies continue to memorialize and celebrate the rich history of America's main street--the National Road.

Tourism in the Southeast is often associated with Florida--a state that essentially defined the industry in America. Yet Alabama has a fascinating history of tourism all its own. It all began with an enterprising politician. In 1916, John Hollis Bankhead went to great lengths to ensure that one of America's first transcontinental highways went directly through Alabama. Though it was a less efficient route for highway travelers, it marked the birth of Alabama's fledgling tourism industry, which grew exponentially with each passing decade. Since he was a boy, author Tim Hollis has traveled from the Shoals to the coast and amassed an unrivaled knowledge of Alabama tourism. From restored and preserved historic destinations to campy tourist traps and outrageous roadside attractions, this is the complete story of tourism in Alabama.